No matter the size of your business, you ought to have a domain name if you want to go into the digital world (which you definitely should).

One of the ways one can go into the digital world is through their websites, which brings us to domain names and today’s question – should you give importance to your domain name?

To make the long story short, and I mean very short, the answer is yes! Done, the blog is over you can leave. No, I’m kidding, stay! We have many things we need to talk about.

To start with, the answer is absolutely!

In this blog we will explain what a domain name is, the advantages of having a good domain name and the ways you can come up with a good domain name. So, as you can see, we have a “kinda” long way to go, but trust me, it’s going to be fun. We’ll keep it fun and simple.

What is a Domain Name?

A domain name is simply your website. It is the name/address that people search on the internet to visit your website. It’s as simple as that. Each business has a unique name dedicated to their website which describes their business. This means once you decide on it, purchase your rights on it and register it, no other business can ever claim it.

Don’t worry, if you do not know how to register for it, there are multiple hosting providers that can do the job for you!

The Advantages of A Good Domain Name

Now that we know what a domain name is, why is it important? Why can’t we just decide on a simple random name and just stick with it? To start our explanation, think of it this way, would you have wanted your parents to name you randomly? Something like “vhsf”… I don’t think so.

So now that we have a clear image in our head, let’s start with the advantages:

  • Customer satisfaction: no visitor will ever want to memorize a random word just to get to your business. Put some time and effort into your domain name to come up with something that isn’t only relevant to your business, but also memorable.
  • Professionalism: I think this comes without us saying, but a domain name with the right extensions gives your company a more professional look.
  • Website traffic: the right domain name can attract more customers. For example, a person searching for something might end up on your website only by searching a relevant keyword to your products or services.
  • Higher SEO: Domain names with relevant keyword will result in high search results.

How Can You Come Up With Good Domain Names?

The answer is simple. As we mentioned above, domain names are highly advised to be short, memorable, easy and relevant. It’s always better to have brainstorming sessions beforehand. Who knows, you might come up with something extraordinary that would set the next big trend.

There are a few things you need to neglect; avoid using both numbers and hyphens (to make it easier for the customers). Be creative and unique, and make sure your business is heard.

It was a fun ride, right? Told ya!
Dynamic Hosting has more blogs like this that are fun, creative and unique just the way your domain should be!